Our Story

We didn't set out to build this.
We just couldn't find it anywhere else.

Black man training with focus and discipline

Ajay

20+ years in fitness. And then his new workout buddy introduced him to something he didn't see coming.

Ajay's been in this world for basically his entire life. Competitive soccer since childhood, through his teens and twenties, then years of disciplined strength training, programming, and coaching. At 39, fitness isn't something he does — it's how he's wired. He reads the research. He tracks the data. He knows what works. And that's what has worked for him — and many others.

When he started training Tessa in late December, he brought everything he knew. The same progressive overload principles. The same intensity. The same expectations. And while it was working, several weeks in he realized something he couldn't ignore: men and women are not the same. Even though Tessa was built to push through, he could see it wasn't healthy. Not because the science was wrong — but because the science he knew was built around men's bodies. Training a woman meant rethinking nearly everything, and that process cracked open a world of nuance that most fitness content completely ignores.

Tessa

A couple months in, everything changed.

I got stronger. That part was working. But I also got inflamed, bloated, and couldn't figure out why. My cortisol spiked. I was exhausted on days I shouldn't have been. Ajay looked at me and said: "You need recovery." Turns out, the science says he's right — but nobody was talking about it in the programs I'd been following.

And then, because I'm a Scorpio, I went down the rabbit hole. The supplements we were taking — what are these? What are they actually doing? Why is my algorithm now plaguing me with every wellness product and fitness hack it can find?

I started pulling threads and didn't stop. Into my hormones. Into cortisol and inflammation. Into what was actually in the supplements I was taking — and what the research said versus what the labels claimed. What I found made me angry. Underdosed ingredients, proprietary blends hiding behind flashy packaging, "clinically studied" claims based on completely different dosages. The more I learned, the more I realized how much of what's out there is built to sell — not to help.

That's when I looked at Ajay and said: we need to help people understand this.

Woman in warm natural light

What we built — and why

Body By A isn't a brand in the traditional sense. There's no investor, no marketing team, no content strategy designed to game an algorithm. It's two people — married, training together, learning together — who got tired of the gap between what the wellness industry sells and what actually helps.

Ajay brings the expertise. Two decades of training, a deep understanding of programming and periodization, and the kind of obsessive attention to research that makes him read studies at midnight. Tessa brings the perspective that changed everything — the lived experience of a body that doesn't respond the way most fitness content assumes it will, and the drive to make sure nobody else has to figure that out alone.

Together, we share workouts, supplements we've vetted through third-party testing, and the honest, sometimes uncomfortable lessons we're learning in real time. We're not done figuring it out. We just believe the process should be shared.

If you're just starting, we want to save you the time we lost. If you've been at it and something feels off, we want you to know you're not broken — you might just need better information. Either way, you're welcome here.